I Love You, Man

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It's official, Judd Apatow is officially the new pioneer in American comedy - on par with those classic years in which Bill Murray, Dan Akroyd and Chevy Chase became household names.

Just imagine it - in a decade's time, you will be sitting with your kids watching Seth Rogen movies in the same way your parents made you watch Christmas Vacation or Ghostbusters every single year.

The latest, although not techinically an "Apatow" movie - stars all the usual folks we have come to know and love from Freaks & Geeks to Knocked Up.

In I Love You, Man (a comedy from John Hamburg of Along Came Polly fame), Peter Klaven (Paul Rudd) is a successful real estate agent who, upon getting engaged to the woman of his dreams discovers, to his dismay and chagrin, that he has no male friend close enough to serve as his Best Man.

Peter immediately sets out to rectify the situation, embarking on a series of bizarre and awkward "man dates", before meeting Sydney Fife (Jason Segel, Forgetting Sarah Marshall), a charming, opinionated man with whom he instantly bonds.

But the closer the two men get, the more Peter’s relationship with Zooey suffers, ultimately forcing him to choose between his fianc�e and his new found "bro", in a story that comically explores what it truly means to be a "friend".

Another classic waiting to happen!

Jason Seigal and Paul Rudd in the new "Bro-mantic Comedy" entitled I Love You, Man