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>> 13 February 2012
- Nissan Joins V8 Championship from 2013

| Nissan Joins V8 Championship | 
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In one of the most significant events in V8 Supercar history
Japanese car giant Nissan will join the pinnacle of Australian
motorsport and touring car racing by entering the V8 Championship from
2013. After a 20-year absence from the Australian Touring Car
Championship, Nissan Motorsport (Australia) will run four cars with up
and coming V8 Supercar team Kelly Racing. From 2013, Kelly Racing will campaign as Nissan Motorsport – a formalised factory team. V8
Supercars expects more manufacturers to follow Nissan's lead given the
high profile of the sport domestically and internationally. The sport
intends to grow to 18 events world-wide (up from the present 15
Championship events) across 40 weeks in the coming years. Nissan's
entry into the V8 Supercar Championship reflects its brand promises of
“innovation and excitement”: innovation with the Car of the Future
program, and excitement through the attraction and popularity of V8
Supercars. It also believes the sport will add significant momentum to its primary and corporate brand profile in Australia. Nissan
is highly acclaimed and successful in global motorsport, its products
having won the European-based FIAGT1 Drivers’ Championship, Japanese
SuperGT Championship and the LMP2 class (1st and 2nd) at Le Mans last
year. Managing Director and CEO of Nissan Australia Dan Thompson
said: “We plan to use our presence in the series to strengthen our
passenger car credentials in Australia. “Nissan believes that,
alongside Ford and Holden, we possess the most convincing motorsport
DNA and track history in Australia, making a V8 Supercars debut in 2013
an obvious initiative. “We are targeting No.1 importer status in
Australia and already making progress towards that as one of the
country’s fastest growing brands. V8 Supercars will boost that
momentum.” V8 Supercar Chairman Tony Cochrane said it confirmed
the global demand for V8 Supercars by manufacturers and destinations
was very real. “We welcome Nissan with more than open arms,” Mr Cochrane said. “This
announcement confirms all we have known about V8 Supercars for a long,
long time – that we are truly an international player, an
extraordinarily popular sport amongst fans globally and in great demand
by big business and corporate players. “I applaud Kelly Racing
for this pioneering move to embrace Nissan and take one of the world’s
biggest brands on their journey within the V8 Supercar Championship.
Todd and Rick are truly remarkable businessmen, visionaries and
drivers.” Kelly Racing will from 2013 be a fully-fledged Nissan
factory team developing its own cars and engines, utilising the global
resources of the giant NISMO motorsport organisation. Rick Kelly, a V8 Supercar champion and multiple Bathurst winner, was enthused about the move. “I
couldn't be more excited with the opportunity Nissan has offered Todd,
myself and the entire team at Kelly Racing to become their official
factory team,” he said. “Nissan's genuine enthusiasm, unwavering
support and absolute professionalism through this evaluation has been
tremendous and underpins their absolute intentions of Championship
success in the category - a dream we share and hope to deliver on. “This
new partnership has only been made possible by the endless amount of
hard work that John Crennan has done for Kelly Racing on this project,
and that of Ian Moreillon, Jeff Fisher and the team at Nissan of which
Todd and I are very grateful. “The Nissan Car of the Future
(COTF) project is a huge undertaking however Todd and I are firmly
focused on the job at hand this season ensuring that Kelly Racing takes
those important steps forward on and off the race track. “Development of our cars and recruitment of key personnel in the off-season should assist us to realise these immediate goals. “This
new partnership brings with it a host of opportunities for the team,
our business partners and of course fans and delivers the vision that
we have shared since our inception in the category in 2009.” Business
partner and elder brother Todd Kelly said Kelly Racing’s innovative
business strategies fitted perfectly with Nissan's desire to enter the
V8 Supercar Championship. “Rick and I have had one clear goal
that we have been striving for since we started Kelly racing, that was
to become a benchmark race-winning team with factory support,” he said. “The
timing with Car of the Future has enabled us to engage a manufacturer
and achieve that. We couldn't be happier to be a factory Nissan team
and Factory Nissan drivers. “Nissan is a fantastic brand that we
will all be extremely proud to represent and their international
motorsport heritage and engineering capabilities are both key factors
in our new relationship that will help us achieve our goals.” Car of the Future architect Mark Skaife said the ground-breaking announcement was only the start. “This opens up a whole new chapter for V8 Supercars,” Mr Skaife said. “The
sport and the brand have been so successful over such a long period of
time with today’s news reinforcing the direction of the business,
coupled with imminent international expansion to multiple destinations
globally. “Nissan has clearly acknowledged V8 Supercars as a
major component of their future plans within the Australian car market
and motorsport internationally. V8 Supercars will deliver on their
expectations. “There is no doubting the entry of more
manufacturers now that Nissan has taken the first step to recognize
what the relationship will do for their brand.” The three-year
Car of the Future project, led by Mr Skaife and a key team of
engineers, designers, car builders, V8 Supercar team personnel and
drivers, is complete with 2013-spec Holden Commodore and Ford Falcon
fully tested and on the showroom floor. The cars, developed with
the sponsorship support of Dunlop, represent the next generation V8
Supercars, paving the way for new marques. V8 Supercar teams have already commenced building their new cars before the compulsory roll-out in 2013. Check out the 2012 V8 Championship Calendar.
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