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Mini Clubman: Stretched Retro Style

Motoring Channel Staff - 21/February/2008

Mini Clubman
2008 Mini Clubman

Mini Clubman
Mini's new Clubman is not your everyday wagon

Mini Clubman
The cleverly named 'clubdoor' will become
a favourite with the mafia to 'club' people

Mini Clubman
As this photo shows, access to the Mini
Clubman is not through orthodox means

Mini Clubman
Note the 'ye olde' British influences

Sydney, Australia — Priced between $34,400 and $47,000, Mini has launched a new elongated 'wagonised' version of the Cooper in Australia.

On sale from the 6th of March 2008, the new Mini Clubman is aimed at driving enthusiasts who need more loading space, and is also expected to boost Mini sales thanks its trendy retro design and increased boot space.

While the new look will be the main reason people take a look at this oddly fun new vehicle, other aspects stand out.

In addition to the extra room that longer design provides for lifestyle activities - surfing, mountain biking etc - the splitdoor tailgate design allows for easy loading into the rear, while the intriguing Clubdoor seems like a retro relic brought back from the past.

"The new Mini Clubman will offer our customers a little bit more real estate with which to enjoy their lifestyle," says Justin Hocevar, the national manager for Mini.

Explaining that the Clubman model is some 23.9cm longer than the standard Mini Cooper, Mr Hocevar said the new design "opens up a world of possibilities for customers, with more useable interior space for loading adventure pursuit gear, or for enough luggage for even longer road trips along our exciting and unspoiled road networks."

The full range of Mini Clubman models and pricing is as follows:

Mini Cooper Clubman: $34,400
Mini Cooper Clubman Chilli: $38,200
Mini Cooper S Clubman: $43,200
Mini Cooper S Clubman Chilli: $47,000

All models come standard with a 6-speed manual transmission, but a 6-speed automatic with steering wheel paddle shifters can be had for an extra $2,200 on all models.

Mini's new lifestyle vehicle is expected to grow the brand in Australia, but don't expect the expansion of the range to end there. Already there are rumours that Mini and BMW are hard at work developing a compact AWD that could arrive in a couple of years.

The Mini car company claims the Clubman is unique because no other vehicle offers the practicality, verve, dynamic excitement or unique presentation of the Clubman concept. 

There are more than 40 exterior colour combinations and a huge array of colour, trim and feature options for the interior explains the car maker.

Power for the Cooper and Cooper S Clubman models comes from 1.6-litre engines - one turbocharged (Cooper S) and one not (Cooper). 

Details on the engines are as follows:

Mini Cooper S Clubman: 1.6-litre Turbo Engine - 128kW @ 5500rpm, 240Nm @ 1600rpm (The engine is also capable of developing 260Nm of torque with the overboost feature)

Mini Cooper Clubman: 1.6-litre Engine - 88kW @ 6000rpm, 160Nm @ 4250rpm.

With sporty suspension and a low-to-ground feeling, the new 'stretched' Minis are expected to drive very much like their siblings, with responsive handling delivering a fun-to-drive experience.

"Mini Clubman is chic, cheeky and even more accommodating. We have answered our fans who have said they wanted more from Mini," says Hocevar. The Clubman model joins the hatch and cabrio (convertible) Mini models in Australia.

The BMW-owned company says that while the Mini Clubman has a distinctive side and rear profile, it is identical to the Mini Hardtop from the A-pillars forward.

Who will buy the new model? Mini believes it will be the same community who previously sought out the hatchback models: urban based, young and young-at-heart, premium market customers seeking an expression of their passion and excitement for driving. 

Mini says that new customers will see the Mini Clubman first as a Mini and secondly as an innovative and unusual vehicle that not only offers more space, but does so with panache.

"All Mini brand models excel through their engaging driving experience, go-kart handling, comfort and agility, not to mention impressive fuel economy and low emissions, and the Mini Clubman shares all these brand values," added Mini's national manager, Mr Hocevar.

"We know size doesn't count when it comes to delivering exhilaration and satisfaction. It's how you drive it that matters," quipped Mr Hocevar.

Related articles:
- Mini Clubman (2008)
New Mini (2007)
- Mini Concept Tokyo (concept)
- Mini Concept Frankfurt (concept)
- Mini Cooper Cabrio (2005)

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