Subaru Concept For L.A. : First Look

Jay Williams - 03/November/2010

Tokyo, Japan - Subaru has released this photo of a new concept car will be revealed at the Los Angeles Auto Show later this month.

The concept will be the first from Fuji Heavy Industries (FHI) since the well-received gull-wing Subaru hybrid tourer shown at last year's Tokyo Motor Show. The concept will also be the first vehicle to embody a new brand philosophy called "Confidence in Motion".

"Confidence" reflects Subaru's attitude toward engineering excellence and the trust generated among drivers by following through on its commitment to provide both enjoyment and peace of mind. "in Motion" expresses Subaru's resolve to continue innovating to meet customer expectations in a world of constant change.

From now on, "Confidence in Motion" will be at the centre of all Subaru activities. As the first step, FHI will exhibit a concept car embodying the new brand statement at the 2010 Los Angeles Auto Show in Los Angeles.

FHI President Mr Ikuo Mori will attend the show briefing on November 17 (U.S. west coast time), when further details of the concept will be announced.

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